About Better Natured
Nurtured by the illustrious heritage of Zotos Professional, a pioneer in scientific innovation since 1929, Better Natured® emerges as a visionary force in the realm of professional haircare. As a distinguished brand under Henkel AG & Co. KGaA, Better Natured® is synonymous with revolutionary, vegan haircolor and care products, meticulously crafted from naturally-derived ingredients. This harmonious blend of expert craftsmanship and a vibrant, exuberant spirit sets Better Natured® apart, offering an unparalleled fusion of performance and playfulness.
Transparency is the cornerstone of Better Natured®, as evidenced by their meticulous ingredient labeling, which is color-coded for effortless comprehension. The brand's unwavering commitment to sustainability is reflected in its adherence to the Global ISO Standard 16128, defining naturally-derived materials as those minimally processed from plants or minerals and water found in nature. Better Natured® products boast an impressive percentage of naturally-derived ingredients, ranging from 86% to 99%, a testament to their dedication to eco-conscious beauty solutions.
Better Natured®'s signature offerings include an extensive range of vegan haircolors and care solutions, designed to deliver salon-quality results without compromising on gentleness for the user or the environment. The brand's haircolor line encompasses a wide spectrum of shades, all formulated with naturally-derived ingredients to ensure lasting, vibrant color. Meanwhile, their care product range is meticulously designed to nourish and safeguard hair, fostering healthier, shinier tresses. In the market, Better Natured® is revered as a progressive, eco-conscious brand that caters to the contemporary consumer's quest for high-performing, sustainable haircare solutions. Their commitment to naturally-derived ingredients, transparency in labeling, and whimsical approach to haircare has struck a chord with professionals and consumers alike, solidifying Better Natured® as a trusted authority in the professional haircare industry.
Where to find the batch code on Better Natured products?
Finding the batch code on your Better Natured product is essential for tracking its freshness. For skincare products like serums or creams, look at the bottom of the glass jar or plastic bottle. The code is often etched into the container or printed in a small, contrasting color.
If you have a tube (like a cleanser or hand cream), check the crimped seal at the very top. For boxed items, Better Natured usually stamps the same alphanumeric code on the outer packaging near the barcode or ingredient list. Most Better Natured batch codes consist of 3 to 6 characters, combining letters and numbers.
Important: Period After Opening (PAO)
While the batch code reveals the expiration date for unopened products, the **Period After Opening (PAO)** symbol is what you must follow once you use the product for the first time. Look for an "open jar" icon with a number followed by 'M' (e.g., 6M, 12M). This indicates how many months your Better Natured product remains safe and effective after the seal is broken.
