About NYX Professional Makeup
In the heart of Los Angeles, the year 1999 bore witness to the birth of an iconic beauty brand - NYX Professional Makeup, a radiant star in the L'Oréal cosmetic universe. Founded by the visionary Toni Ko, NYX was born with an audacious mission: to bring the allure of high-end beauty products to every woman, transcending the boundaries of affordability.
From its inception, NYX Professional Makeup has been a trailblazer in the cosmetic industry, originally catering to beauty professionals and later expanding to mass-market outlets. With a steadfast commitment to quality, NYX has consistently delivered "department store beauty" at "drugstore prices," making luxury accessible to all.
At the core of NYX's philosophy lies a deep respect for all living beings and the environment. The brand has carved a niche for itself with its cruelty-free and extensive range of vegan-friendly products, reflecting its commitment to ethical beauty. Today, NYX is a global phenomenon, gracing the vanities of beauty enthusiasts in over 70 countries. Its flagship products, including the Butter Gloss Non-Sticky Lip Gloss, Ultimate Shadow Palette, Micro Brow Pencil, and Epic Ink Waterproof Liquid Eyeliner, are renowned for their exceptional quality and performance. Under L'Oréal's stewardship, NYX continues to operate standalone stores worldwide, staying true to its commitment to accessibility and self-expression.
Where to find the batch code on NYX Professional Makeup products?
Finding the batch code on your NYX Professional Makeup product is essential for tracking its freshness. For skincare products like serums or creams, look at the bottom of the glass jar or plastic bottle. The code is often etched into the container or printed in a small, contrasting color.
If you have a tube (like a cleanser or hand cream), check the crimped seal at the very top. For boxed items, NYX Professional Makeup usually stamps the same alphanumeric code on the outer packaging near the barcode or ingredient list. Most NYX Professional Makeup batch codes consist of 3 to 6 characters, combining letters and numbers.
Important: Period After Opening (PAO)
While the batch code reveals the expiration date for unopened products, the **Period After Opening (PAO)** symbol is what you must follow once you use the product for the first time. Look for an "open jar" icon with a number followed by 'M' (e.g., 6M, 12M). This indicates how many months your NYX Professional Makeup product remains safe and effective after the seal is broken.