About Sephora
Since its inception in 1970 in the heart of France, Sephora has been a trailblazer in the global beauty industry. Now under the esteemed LVMH luxury conglomerate, Sephora has expanded its reach, gracing the world with an extensive array of makeup, skincare, fragrance, and haircare products. Our offerings, sourced from both iconic and emerging brands, cater to a diverse clientele, ensuring every individual's unique beauty needs are met with the utmost care.
Sephora has redefined the beauty retail landscape with its innovative open-sell environments and interactive experiences. Our commitment to innovation is evident in our multitasking formulas, designed to nurture and hydrate all hair types and textures. Our curated selection of spot treatments, featuring potent, fast-acting ingredients, and dual-tip brow pencils for shaping, filling, and defining, are just a few examples of our dedication to offering cutting-edge beauty solutions.
At Sephora, we pride ourselves on our commitment to inclusivity, innovation, and customer satisfaction. Our own brand products, alongside a meticulously curated assortment of premium and niche beauty brands, ensure that we remain a trusted authority in the beauty world. Our loyalty program, designed to reward our valued customers, further cements our commitment to providing a personalized and rewarding beauty experience. Whether you're a beauty enthusiast or a novice, Sephora is your ultimate beauty destination.
Where to find the batch code on Sephora products?
Finding the batch code on your Sephora product is essential for tracking its freshness. For skincare products like serums or creams, look at the bottom of the glass jar or plastic bottle. The code is often etched into the container or printed in a small, contrasting color.
If you have a tube (like a cleanser or hand cream), check the crimped seal at the very top. For boxed items, Sephora usually stamps the same alphanumeric code on the outer packaging near the barcode or ingredient list. Most Sephora batch codes consist of 3 to 6 characters, combining letters and numbers.
Important: Period After Opening (PAO)
While the batch code reveals the expiration date for unopened products, the **Period After Opening (PAO)** symbol is what you must follow once you use the product for the first time. Look for an "open jar" icon with a number followed by 'M' (e.g., 6M, 12M). This indicates how many months your Sephora product remains safe and effective after the seal is broken.