About Fendi
Established in the heart of Rome in 1925, Fendi has earned its prestigious reputation as a leading luxury brand, celebrated for its exceptional artisanal savoir-faire, timeless elegance, and contemporary design. Originating as a modest boutique specializing in handbags and furs, Fendi swiftly ascended to international acclaim, broadening its product offerings and captivating the global fashion stage.
The arrival of Karl Lagerfeld in 1965 marked a pivotal moment in Fendi's history, as his ingenious design concepts and the creation of the iconic "double F" logo further solidified the brand's identity. Fendi's flagship products, the Baguette and Peekaboo bags, exemplify the brand's unwavering commitment to superior craftsmanship, innovative design, and enduring quality. These iconic creations by Silvia Venturini Fendi have transcended the fleeting nature of trends, becoming emblematic of the brand's creativity and devotion to premium materials.
Fendi's legacy extends beyond its esteemed ready-to-wear collections, as it is also lauded for its masterful fur creations. Each piece showcases the brand's unparalleled craftsmanship and technical prowess, positioning Fendi as a trailblazer in luxury fashion. Under the stewardship of LVMH, Fendi continues to evolve and flourish, maintaining its position as a global leader in the luxury realm. The recent addition of Artistic Director Kim Jones, joining Silvia Venturini Fendi and Delfina Delettrez Fendi, further amplifies the brand's creative vision, reinforcing Fendi's reputation as a luxury powerhouse within the LVMH group.
Where to find the batch code on Fendi products?
Finding the batch code on your Fendi product is essential for tracking its freshness. For skincare products like serums or creams, look at the bottom of the glass jar or plastic bottle. The code is often etched into the container or printed in a small, contrasting color.
If you have a tube (like a cleanser or hand cream), check the crimped seal at the very top. For boxed items, Fendi usually stamps the same alphanumeric code on the outer packaging near the barcode or ingredient list. Most Fendi batch codes consist of 3 to 6 characters, combining letters and numbers.
Important: Period After Opening (PAO)
While the batch code reveals the expiration date for unopened products, the **Period After Opening (PAO)** symbol is what you must follow once you use the product for the first time. Look for an "open jar" icon with a number followed by 'M' (e.g., 6M, 12M). This indicates how many months your Fendi product remains safe and effective after the seal is broken.
